Mercedes-Benz Retail Network

Scion created and operate a digital ecosystem for Mercedes-Benz from which to manage communication across their varied retail environments.

Each individual location is carefully configured to suit both local retail and national brand needs, with specific products deployed to perform particular roles. The network is centrally monitored and content can be controlled both centrally and locally providing flexibility alongside consistency.

Pop - Up Retail

Scion support the Mercedes-Benz Pop-Up project, integrating and managing digital interactive and display assets within individually designed shop installations.

The digital touchpoints are configured to impact each element of the customer journey – attracting customers into store, informing and exciting through specially designed interactive and display modules.

Brand Placements

Scion provide and run digital screen deployment for a wide range of Mercedes-Benz events throughout the UK. The digital assets ensure consistency of execution and communication within varied locations with specifically tailored content alongside wider brand messaging.

Chessington World of Adventures

Scion deployed and operate a range of outdoor digital display units across Chessington World of Adventure. The purpose of the network is to provide revenue through a media sales partnership whilst also offering a valuable communication and marketing channel for the park itself.

Toni & Guy

Scion designed and deployed bespoke window display screen units in more than 100 Toni&Guy salons across the UK, enabling rich media communication and creating relevance through dynamic content.